AI Insights · Timothy · July 2025
Top Free-to-Play Games in Europe Q2 2025
Explore the performance trends of the top free-to-play games in Europe for Q2 2025, including downloads, revenue, and active user statistics.
In the second quarter of 2025, the top free-to-play games on a unified platform in Europe showcased diverse performance trends. Here's a closer look at the top five games, with data provided by Sensor Tower.
Coin Master from Moon Active saw a steady climb in weekly revenue, peaking at around $11M at the end of June. Weekly downloads showed a downward trend, starting from approximately 126K and dropping to around 70K by the end of the quarter. Active user numbers also declined from 2M to about 1.7M.
Royal Match by Dream Games experienced consistent weekly revenue, starting at $7M and ending slightly higher at $7.2M. Downloads fluctuated, with numbers starting at 427K, dipping mid-quarter, and rising back to 381K. Active users remained stable, maintaining numbers around 12M throughout the quarter.
Candy Crush Saga from King showed a decrease in revenue, starting at $6.5M and ending at $5.4M. Downloads followed a similar pattern, beginning at 187K, hitting a low of 122K, and then recovering to 171K. Active users saw a slight dip overall, starting at 8.7M and ending at 8.3M.
Last War:Survival from FUNFLY PTE. LTD. featured a peak in revenue at $6.6M in April, with fluctuations that settled at approximately $4.7M by the end of the quarter. Downloads declined steadily from 428K to about 207K, while active users fluctuated, ending the quarter at 1.3M.
MONOPOLY GO! by Scopely, Inc. showed an increase in revenue towards the end of the quarter, reaching $5.2M. Downloads remained relatively stable, ranging from 171K to 145K. Active users saw a decline, starting at 2.5M and ending at 2.2M.
For more insights and detailed analytics, visit Sensor Tower.
